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Kamis, 02 Februari 2012

The Art of Public Speaking and Presentation

COURSE OBJECTIVES
Nowadays, the ability of speaking in front many people in not only belongs to artist, master of ceremony or government official. Everybody needs to learn how to speak, so you can achieve your goal by giving them a good presentation.
When you want to promote yourself, than you need to speak clearly, when you want to sell some product you also need to speak clearly. And most important, if you want to be heard by public, you need to speak very clear.

COURSE CONTENT
1. Public Speaking belongs to everybody
        Who?
        Why?

2. Speak with confidence
        Technique to handle your fear
        Body language
        Appearance and Presentation

3. Handling the audience
        Get contact with your audience
        Analyze your audience
        Technique to control the stage fever
        Understand public needs

4. Preparing the material
        How to develop a script structure
        Make an important note
        Check the stage and layout
        Practice your presentation

5. Speak in all events
        Speak in official activities
        Speak in family activities
        Speaks in radio and television
        Speaks in business gathering
        etc

PARTICIPANTS
        Corporate Communication Affairs
        Community Development Specialist
        HR Officer
        Field Manager
        Project Manager
        Supervisors
        Executive Secretary
        Executive Secretary
        Government Relation
        Managers
        All employee who need this course materials and related with their jobs etc

DURATION
3 days training


TRAINERS:
Tarsih Ekaputra
·         As a Director of i-PR (Intuisi Public Relations)
·         As a guest trainer at The International  Republican Institute
·         Program Director for Public Speaking at Indonesian Police Head Quarter– Division of  Public Relation 2008 & 2009.
·         As a guest trainer at Dikjur Humas, Slapa Polri, 2008.

Billy Soemawisastra
·         Director of BE Training Consultant
·         Former Head of News Training Department, Liputan 6, SCTV
·         Trainer on Tantowi Yahya Public Speaking School
·         Guest Lecturer on London School of Public Relation
·         Trainer on various trainings about Public Speaking, Journalism & Television

Indriati Yulistiani
·         Vice Director of BE Training Concultant
·         Former Executive Producer of Liputan 6, SCTV
·         Lecturer in London School of Public Relation, Jakarta
·         Trainer on various training about Public Speaking, Journalism, & Television

Media Relations Strategy & Executions Workshop

BACKGROUND:
        Relation with media in this technology era has been growing faster.
        New medias (such as internet with its varieties of features) are attending to be a part of public daily / public can sharing information unlimited with no size limit.
        Media Relations Strategy Management (media relation) has to be appropriated with communication purpose that will be reached, and also can be a trend leader and growth of media itself.

OBJECTIVE:
        The most mini media mapping with varieties of characters and forms (print, electronic, online; portal, blog, social media, etc.)
        Encourage participants to be able in formulating an appropriate strategy media relations and applicable in accordance with the purpose of organizational communication/company.
        Encourage participants to understand about media monitoring technique, clipping, analysis, tracking and reporting.

PROGRAM DETAILS:
A.    Media Relations between Theory vs Fact
                    Pictures of Media Development in Indonesia
                    Definition of Media Relations (between Theory and Fact)
                    Character and how the media work between Theory and Fact
                    The media relations work between Theory and Fact

B.    Strategy Arranging/ Media Relations Concept
Simulation preparation of concept / media relations strategy that appropriated to the purpose of communication organization / company

C.    Press Statement
Arrange communication message to media and how to distribute it in communicative, informative, well targeted and effective way.

D.    Planning of media relations activity
                    Media Release
                    Media Briefing
                    Media tour
                    Press Conference
                    Etc.
E.    Media Monitoring
                    Media Clipping
                    Media Content Analyst,
                    Media Tracking (count the PR Value & Ad value)
                    Project Media Report
E.    Simulation
                    Press Conferences (audience : press from mass media)
                    Release Writing
                    Media Tracking
                    Etc.

PROGRAM:
                    Format                         : Exclusive Workshop
                    Duration      : 3 days (8 hours/ day)
                    Delegates    : Maximum 20 persons
                    Compositions            : 30% theory and 70% practice 
        Trainer                  : more than 5 years experienced and directly involved in communication world (PR), broadcast, journalist and media relations


Participants
PR Officers, Media Relations Staffs, Marketing Communication Staffs, etc.


TRAINERS
TARSIH EKAPUTRA
        Director of i-PR (Intuisi Public Relations)
        Managing Editor of Thawaf Magazine & F Magazine
        Trainer at The International  Republican Institute
        Program Director for Public Speaking at Indonesian Police Head Quarter– Division of Public Relation 2008 & 2009. 
        Trainer at Dikjur Humas, Slapa Polri, 2008.
        Executive Member of Trainersclub Indonesia

HANDLING TV INTERVIEW & TALK SHOW

BACK GROUND
Currently, electronics media, especially television, has become part of everyday life of modern society. As individual or white collar workers and executives at the company, anytime we may have to deal with television cameras in an impromptu interview or event become a speaker in a talk show.

Are you ready for that?

Increase your capabilities with the abilities to confront and speak in front of the camera. Learn how to speaks, behaves and appropriate appearance that suit for cameras so you are ready to do impromptu interviews or even talk show whenever needed.

OBJECTIVE
•    Through “Handling TV Interviews & Talk Show” training program, participants will know  how to face the camera and also how to speaks, behave and the best appearance in front of the camera.
•    This training prepares the participants when facing impromptu interviews.
•    After attending all training sessions, participants will have the ability to be a guest speaker in TV talk show.

About TV industries
•    TV as an capital gain industries
•    TV’s in Indonesia:
o    Who’s the owners & their goals
o    Indonesian TV as a broadcast media
o    Control of the broadcast media

Voice with broadcast quality
•    Diaphragm exercise
•    Articulation, diction & intonation for speaking in the broadcast media
•    Reading the Prompter

Working out with your appearance
•    Picking your suitable attire
•    Do & don’ts for in front of the camera appearance
•    The colors

Tell with your body
•    Eye contact
•    Gesture
•    Posture
•    Positive attitude

Handling the camera
•    Knowing the camera angels
•    Find out the best picture of you

Being interview by TV’s crews
•    Knowing the issue
•    Angle of the camera
•    Talking & answering with confident

The Talk Show:
•    The arrangement of talk show
•    Working with the issues
•    Knows your anchor & colleagues

Practice:
•    Impromptu Interviews
•    One on one talk show
•    Multi guests talk show



INVESTMENT FEE:
IDR 7.500.000,-/participant (Exclude accommodation and Value added tax)

TRAINERS:

TARSIH EKAPUTRA
  • As a Director of i-PR (Intuisi Public Relations)
  • As a guest trainer at The International  Republican Institute
  • Program Director for Public Speaking at Indonesian Police Head Quarter– Division of  Public Relation 2008 & 2009.
  • As a guest trainer at Dikjur Humas, Slapa Polri, 2008.

Billy Soemawisastra

·         Director of BE Training Consultant
·         Former Head of News Training Department, Liputan 6, SCTV
·         Trainer on Tantowi Yahya Public Speaking School
·         Guest Lecturer on London School of Public Relation
·         Trainer on various trainings about Public Speaking, Journalism & Television

Indriati Yulistiani

·         Vice Director of BE Training Concultant
·         Former Executive Producer of Liputan 6, SCTV
·         Lecturer in London School of Public Relation, Jakarta
·         Trainer on various training about Public Speaking, Journalism, & Television


BUILDING PERSONAL IMAGE: MAKING IMPRESSIVE PERSONAL BRANDING

BACK GROUND
How do people recognize you? Does it fit with your expectations? If you want to change it, do you know how?
Learn how to improve yourself. Learn how to form a new personal image as you want. An impressive one. Next, let people know! Do personal branding based on your new personal image. Selling yourself in the business scope or private. 


OBJECTIVE
•    Building Personal Image Training Program will help participants to determine the new personal image as desired
•    All sessions in this training will assist participants in perform new impressive personal branding
•    Through this training, the participants can learn how to do personal selling based on their impressive personal branding


CONTENT
Knock out with your impression:
•    Get the point at the first
•    Tell with your body
•    Impressive personality
•    Acting

Your voice
•    Impress everybody with your voice
•    Knowing the language:  wording & taste of the language
•    Speaking with confident

Dress as a key of your appearance
•    The right attire for the moments
•    Color of your life
•    Accessories, a perfect combination

Impressive personal branding
•    Confident with your self
•    Knowing he ability of your self
•    Overcome your weaknesses

Let every bodies know about you:
•    Being a “star”
•    Using multiply channel for publishing yourself

Interviews as part of the job:
•    Handling business interviews
•    Being interview by the press:
o    How to handle the media
o    Making media interviews
    Print  & broadcast media  interviews

Successful presentation:
•    Structure of the presentation
•    Making the presentation script
•    Using visual aids

Practice:
•    Story telling
•    Presentation
•    TV’s interviews

INVESTMENT FEE:
IDR 7.500.000,-/participant (Exclude accommodation and Value added tax)

TRAINERS:

TARSIH EKAPUTRA
  • As a Director of i-PR (Intuisi Public Relations)
  • As a guest trainer at The International  Republican Institute
  • Program Director for Public Speaking at Indonesian Police Head Quarter– Division of  Public Relation 2008 & 2009. 
  • As a guest trainer at Dikjur Humas, Slapa Polri, 2008.

Billy Soemawisastra

·         Director of BE Training Consultant
·         Former Head of News Training Department, Liputan 6, SCTV
·         Trainer on Tantowi Yahya Public Speaking School
·         Guest Lecturer on London School of Public Relation
·         Trainer on various trainings about Public Speaking, Journalism & Television

Indriati Yulistiani

·         Vice Director of BE Training Concultant
·         Former Executive Producer of Liputan 6, SCTV
·         Lecturer in London School of Public Relation, Jakarta
·         Trainer on various training about Public Speaking, Journalism, & Television

MASTER OF CEREMONY FOR THE SECRETARY, PR, STAFF & EXECUTIVE

BACKGROUND
In our carrier live, sometimes we got the duty to run the event. We pointed out as amaster ceremony. It can seem easy. Well at first! But, once you start thinking about it you might start sweating and getting nervous. After all, there will be all those eyes on you. You've got to manage the timing. You've got to know what to say from the welcome speech to the closing remarks. Not only that, there are many other master of ceremonies duties and jobs that must be done well. Suddenly it doesn't seem quite so easy, does it?
Being a master ceremony not only the matters of manage the run-down of the even or let people give their speech, one to another. MC is also entertainer who can entertain the guests and light up the event with our speech, amusing anecdotes, body languages and performance.
Once your success as an amusing & entertaining MC, everybody will recognize you. Your boss will also notice. People might be thinking we have a leadership that can be relied upon. Surely, it will be a great benefit for your carrier.
Consider of that, if you a Secretary (in general) or Executive and staff of Human Relation Division, Corporate Secretary Department and also a Division Head, you need to master The Master Ceremony techniques

OBJECTIVE
  • Through Master Ceremony Training program, the participants will know the techniques & strategies to become a good master ceremony.
  • With all the sessions in Master Ceremony Training program, the participants will have a lot of practices related to a MC techniques that will be useful in their daily performance

PROGRAM DETAIL
Make & Manage Your Script
The key to be a good MC is confidence. Knowing what's going on, also what you should talk about, is everything. Knowing what good MC do before their performances so they can make a good script that help the event alive, with humor and energy and have the audience enthralled.
o Knowing the back ground
o Drafting & scripting
o Keeping audience interest

Exploring Your Voice Power
The prime tool of an MC is the voice. To be a Master of Ceremony, you will first of all need to have a good, pleasant voice. Also, you got to have superb intonation and speak with ease.
o Captive the audience with your voice
o Diaphragm exercise
o Rhythm and Pronunciation Exercise

Delivery
Mater Ceremony should ideally have public speaking experience and be comfortable in front of large audiences. They can make or break a conference, meeting or wedding reception. They can bore the guests and be stiff and dull, or they can bring the event alive.
o Communication checklist
o Verbal communication
o Script reading
Developing Your Own Style
o Dress for success
o Working with your appearance & body language

Controlling Nerves
Stage fright can ruin your performance. Learn how to deal with that and be stunning as an MC, and how to suggest yourself find self confidence with an easy hypnotherapy.
o Self Hypnospeaking
o Handling your stage fright
o First impression
o Manage your expression

MC for All Event
o MC for the official events
o MC for the cultural events

DURATION:
3 days

INVESTMENT FEE:
IDR 7.000.000,-/participant (Exclude accommodation and Value added tax)

TRAINERS:
TARSIH EKAPUTRA
* As a Director of i-PR (Intuisi Public Relations)
* As a guest trainer at The International Republican Institute
* Program Director for Public Speaking at Indonesian
* Police Head Quarter– Division of Public Relation 2008 & 2009.
* As a guest trainer at Dikjur Humas, Slapa Polri, 2008.

BILLY SOEMAWISASTRA
Former Head of News Training Department, SCTV - Trainer for Tantowi Yahya
Public Speaking School. Expert in Voice Exploring - Guest Speaker for
various Public Speaking & Media Training in several University -
Journalist in several TV, Radio & Print Media.

INDRIATI YULISTIANI, M.Si
Former Executive Producer for news Department, SCTV. Lecturer in London School
of Public Relation, Trainer in various training about Television, Media
Relation & Public Speaking


Cyber Public Relations Workshop

Cyber Public Relations Workshop:
How to Build and Implement the Effective Cyber PR Strategy in Indonesia - Cyber Sphere

Background

The New Media in Indonesia is growing rapidly. This is proven within 37.5 million people access information through web internet,and then 15 million others access through mobile phone. Beside news and the others sources of information, now, the microblogging andsocial media user are becoming the rising star in Indonesia Cybersphere. Surprisingly, Indonesia becomes the third most using social media in the world.

Now, this is the time for social media era, which consumers are not only determined as individual user, but also as social network. The Consumer is not only as Content Consumers but also Content Producers. Therefore, Cyber PR has important role in company / organization, especially on its Integrated Marketing Communication Strategy.

Now, it’s your time and your organization to take parts in cyber communication, to develop and to formulate the Cyber PR strategy which is not only effective but also efficient. This Workshop will completely discuss about Cyber Public Relations, New Media, New Audience, and New Strategy.

Objective
  • To introduce Cyber Public Relations / PR 2.0
  • To give understanding on how social media works.
  • To introduce Social Media Relations strategy from the eyes of the blogger and journalist.
  • To develop Cyber PR Strategy
  • To deliver “How to engage brand with target audience and its measurement”

Participants
  • Chief Executive Officer
  • Chief Communication Officer
  • Marketing Director
  • Corporate Communication, General Manager
  • Corporate Secretary
  • Marketing Manager
  • PR Manager
  • PR Officer
  • Staff (from all unit/division/andparts) that involved with Media / Public / Blogger in daily routine
Note: Every participant should bring laptop with Wi-Fi facilities / other internet connectivity.

Syllabus:
  • Introducing the landscape and the development of Social Media in Indonesia and its implication through global market
  • How to start and maintain relationship with netizen (blogger, user, target market/audience, and journalist)
  • How to create a creative and effective PR 2.0 campaign strategy through Social Media
  • Define the measurement models of social media campaign

Investment Fee:
IDR 7.000.000,- / participant excluded tax and accommodation.
(Include Training Kit, Training Material hardcopy and softcopy, Certificate of Completion, 2x coffee breaks and lunch and Documentation).

Trainers
TARSIH EKAPUTRA
• As a Director of i-PR (Intuisi Public Relations)
• As a guest trainer at The International Republican Institute
• Program Director for Public Speaking at Indonesian
• Police Head Quarter– Division of Public Relation 2008 & 2009.
• As a guest trainer at Dikjur Humas, Slapa Polri, 2008.

TAKHTA PANDU PADMANEGARA
• Cyber PR Specialist –AsiaPR
• Digital Strategist – Twinkle Spin
• Founder www.kenapaharuspr.com
• Blogger